The American West was won on the backs of the stock horses who would become the American Quarter Horse, and today, ranchers still depend on them to run their ranches. A ranch's animals can roam over thousands of acres, so livestock and horse branding become a necessity.

Ranching outfit has their own unique brand - usually a combination of symbols, letters, and numbers - many now are as historic as the ranches they represent! Bandera's glowing metallic coat is covered with a beautiful array of ranch brands and symbols, in homage to the heritage of the working Quarter Horse.